idea
This project is a video homage to Ken Block, the man who ignited in us a love for risk and freedom.
Fueled by our profound respect for Ken, our objective is to motivate others to embark on new and unconventional paths, challenging their fears and embracing the unknown. Ken's life epitomizes liberation, and through this tribute, we aim to inspire others to push their boundaries and pursue their passions without hesitation.
“Go Fast Risk Every Thang”.
memory
A year ago, our team decided to create a video that could reflect a portion of the love and respect we have for Ken.
"I grew up with Ken Block," says Paul Shtyler, founder of playd.studio and the art director of the project. "At the age of 14, I started skateboarding because of him and bought my first pair of DC sneakers. Now I'm 33, and I still exclusively wear DC! I really wanted to share my vision of him, to express my thoughts and feelings, and to reminisce about iconic moments associated with him. And, of course, to introduce Ken to those who are not yet familiar with his life (you guys have a lot to learn and feel, I'm jealous!). That's how the idea to make this video was born."
